Websites and landing pages
A website that explains what you do and what happens next.
Your site has a few seconds to explain the offer, who it is for and the next step. Design without those three is only decoration.
The site exists, but the message and contact path do not.
Many company sites list services without saying who they are for, what problem they solve and what a visitor should do next. The result is traffic without a clear path to a conversation.
- The homepage reads like a service list, not a clear offer.
- Contact routes are scattered and the next step is unclear.
- The team cannot update copy or structure without technical help.
What gets built
Scope follows the decisions the project actually needs, not a long feature list.
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Company website
Page structure, core message, service presentation and contact path.
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Campaign landing page
One focused page with one message and one primary action.
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Focused redesign
Improve structure, readability and contact flow without rebuilding everything.
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Content structure
Decide what each page must say, and what it does not need.
Deliverables
- Responsive pages for mobile and desktop
- Contact path and form where needed
- Content panel where agreed
- Launch and handover guide
The final list and exclusions are written into the proposal.
Default boundaries
- Search ranking, sales and campaign results are not guaranteed.
- Ongoing content production and full campaign management are out of scope.
- Critical systems and highly complex integrations are assessed separately.
If your need sits outside this boundary, we say so before work starts.
How it runs
Four fixed stages; the size of each depends on the project.
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Discover
Clarify the problem, audience, constraints and success criteria.
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Scope
Write down pages, deliverables, exclusions and dependencies.
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Build
Design and implement in a reviewable environment with staged feedback.
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Handover
Test, document, transfer access and provide a usage guide.
Common questions
Do you write the website copy?
We can prepare the structure and a first draft. Final claims, tone and approval stay with your team.
Can you redesign an existing site?
Yes, if the current structure is maintainable. The redesign is kept to a defined scope.
How long does it take?
It depends on the number of pages, content and feedback. A staged timeline is included in the proposal.
Do you support the site after launch?
Only inside a defined arrangement. Unlimited or free support is not the default commitment.
What does your current site fail to make clear?
A short description of the problem and audience is enough for us to say whether this fits PBS.